Dawn Spreads Its Wings on Wildlife-Saving Efforts with New Commercial Starring Jennifer Hudson

Dawn is teaming up with Jennifer Hudson for the brand’s newest TV commercial to share how the brand helps save birds in the wild and eliminates grease quickly to cut time at the sink.

“As a busy working mom, I trust Dawn because it’s important for my cleanup to be as fast and easy as possible,” Hudson said. “The Dawn ducklings sat by my sink for years, so I was very excited to welcome them into my home and support their wildlife-saving efforts.”

For a limited time, shoppers and wildlife lovers can visit www.dawnducks.com to download $1 coupon off Dawn Platinum EZ-Squeeze and Dawn will donate $1 to the International Bird Rescue, up to $100,000.

A Literal Lifesaver

For a half-century, International Bird Rescue, a leading authority on bird rescue and rehabilitation, has trusted Dawn to clean and help save wildlife impacted by oil spills.

“Dawn is a literal lifesaver,” said JD Bergeron, chief executive officer, International Bird Rescue. “A single drop of oil can be deadly to wild birds, which is why we rely on Dawn to get the job done and help save wildlife, like the iconic ducklings you see on the Dawn bottle.”

Check out our coverage on household cleaning here.